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Tuesday, May 6, 2014

Crunchy, soggy or scrunchie - A Kellogg's giveaway



Today I'm addressing a serious issue.

I'm talking crunch versus soggy, versus the fence sitters - the scrunchies.

Kellogg's have actually conducted extensive research in the interests of this great cereal debate.

Really.

Turns out, we Aussie's are crunchers.  Not ones to let our cereal sit around absorbing milk in the bowl and becoming soggy.

As a salute to the 73% of Aussie's who loathe sloppy cereal, Kellogg's has created a new cereal bowl designed to stop your Rice Bubbles from bloating.

Because nobody likes fluid retention, right?

In the interests of research, I put the bowls to their test (am not prepared to admit how long it took me to work out where the milk went).



I was skeptical...

Skeptical that the bowl would actually keep the cereal crunchy.

Skeptical that a fancy bowl would save the Corn Flakes from Miss5's standard 40 minute breakfast consumption.  Because I don't care how aerodynamic the bowl is, when the cereal is floating in the milk for 40 minutes, it's going to get soggy.

Skeptical that at least one of my kids wouldn't pull the removable 'tray' out and use it as an airborne projectile.

And yet....

My Special K stayed crunchy (am off to buy a red one piece to skip along the beach in, thus completing the healthy living facade).

Miss8's Corn Flakes were crispy.

Mstr5's Corn Flakes were largely on his clothes and the table, as per usual.  I did, however, note their crispness as I cleaned up the debris.

Miss5 ate in record speed - under 10 minutes - because she thinks the bowl is going to give her magic powers.

I have no idea...

Miss5 gives the bowl the 'it's far too early to be blinded by a flash' thumbs up


The official general consensus from my own market research is this:  The cereal holding shelf is excellent at capturing the attention of whiney, sleepy kids when you're desperate for them to just hurry up and eat so you can get out of the front door before the school siren goes - for recess.

And it actually works.

You scoop / shovel / push (OMG...another cereal debate) as much cereal off the shelf into the milk as you want, leaving the rest nice and crispy on the shelf.

(I felt it was important to fully explain how the bowl works - You're welcome)

The Giveaway

Thanks to Kellogg's, I have a family pack of four of these anti-soggy, alleged magical power producing cereal bowls (AKA Eat Me Crunchy bowls) up for grabs, complete with matching spoons (because obviously they are superior to regular spoons), and a selection of Kellogg's cereals.

Entries close Tuesday 13th May


The fine print:
  • Entry is open to Australian residents only
  • Only completed entries on the embedded entry form will be eligible
  • Entries close midnight (WST), Tuesday 13th May
  • Winner announced on the Facebook Page Wednesday 14th May
  • Winner has seven (7) days to respond before I console myself with a box of Coco Pops and conduct a re-draw.  But only while the kids are at school, because I don't like to share.




27 comments:

  1. I've declared my cereal allegiance... Long live the crunch! :-D

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  2. I've declared my cereal allegiance ... go the soggy cereal :)

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  3. I've declared my cereal allegiance'

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  4. 'I've declared my cereal allegiance' - Crunchy all the way.

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  5. I have declared my cereal allegiance Scrunchie cause I love me some cereal milk. The sweet left over milk when you are finished.

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  6. Totally smashed it - so gonna win with my (lame) poem! CRUNCHY BABY!

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  7. 'I've declared my cereal allegiance'

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  8. I've declared my cereal allegiance

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  9. I've declared my cereal allegiance!

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  10. 'I've declared my cereal allegiance'

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  11. I've declared my cereal allegiance'

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  12. My cereal allegiance has been declared, well and truly!

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  13. I've declared my cereal allegiance!

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  14. I've declared my cereal allegiance!

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  15. Joanne Purnell - I've declared my cereal allegiance

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  16. I've declared my cereal allegiance

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  17. 'I've declared my cereal allegiance'

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  18. I've declared my cereal allegiance - crunch crunch crunch

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  19. 'I've declared my cereal allegiance'

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  20. 'I've declared my cereal allegiance' - Scrunchie - it depends on the cereal.

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  21. I've declared my cereal allegiance

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  22. I've declared my cereal allegiance

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  23. 'I've declared my cereal allegiance'

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  24. 'I've declared my cereal allegiance"

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  25. I've declared my cereal allegiance - crunchy all the way :)

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  26. I've declared my cereal allegiance

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